pricing | Zebra Design Studios

Standard

We start with a discovery questionnaire to get clear on your goals, plus some research into your audience and a look at other brands in your space. Enough to point your brand in the right direction.
Your main logo, the one you'll use most. Delivered in every file format you need for print and web.
A second layout of your logo for tighter spaces.
A recognizable brand icon to be used for profile pictures plus a favicons for your website URL
A set of brand colors with the exact codes, so everything you make stays consistent across print and screen.
A system of 2/3 fonts and the rules of when to use each.
A custom pattern or set of icons unique to your brand, whether that's a mascot, a signature motif, or a little family of themed icons.
A short PDF that shows your logo, colors, and fonts with simple rules for using them, so anyone working on your brand keeps it looking right.

Everything plus what is written below!!
A real deep dive. I research your audience, study your competitors, and figure out where you fit in the market and how to stand out, so every design choice is backed by strategy, not just a nice look.
See "Basic"
A professional email signature, a banner sized for your main platform, and Instagram highlight icons
A detailed PDF with all your brand rules and systems.
Realistic previews of your brand on actual items. (These are previews. Designing the real pieces is a separate project.)
A week of guidance after handoff. Ask me anything as you roll out your brand, which file to use, what works best, or whether an idea is on-brand. It's advice and direction, not edits or new design work.

Everything plus what is written below!
My deepest level of research. On top of the full strategic deep dive, I actually talk to people in your target audience to learn what makes them tick, then pull everything together into a brand built on what real customers respond to.
Profile pics, email signatures, cover banners, highlight icons, and editable post templates, all sized per platform so staying on-brand is effortless after we're done.
The words are professionally written to match your brand voice, not just placeholder text.
A one-page cheat sheet of your key brand elements, logo, colors, and fonts, so you or your team can grab what you need fast without opening the full brand book.
A month of guidance after handoff. Ask me anything as you roll out your brand, which file to use, what works best, or whether an idea is on-brand. It's advice and direction, not edits or new design work.